The Ocean Agency

Social Media is a fascinating thing. With a computer at your fingertips, you have the opportunity to be a praised poet, filmmaker, journalist, musician, designer, lobbyist, thinker; a creator of any kind. Essentially, technology offers us the chance to try on any identity. Your creative monster gets the go ahead to rise from within and speak out to an endless anonymous audience. It can call out in any voice, at any time, in any medium. Your thoughts are heard, processed, communicated, and practiced by fellow creators and media magicians, and a new understanding of community is formed. The world is simultaneously a bigger and smaller place.

And so, in honor of being whatever you want to be, let us celebrate the holiday of disguise with some festive videos. Be warned though, some creative monsters are scarier than others.

Happy Halloween!

We are big nerds readers here at the Ocean Agency. Yes, there is a recent blog post about how much Jacqueline loves her Kindle (proof of nerdiness). So to further our reputation as voracious readers and content lovers, here is some of the content that inspires us everyday.

You probably read some of these blogs already, and there may be some others that you haven’t heard of. They all get the Ocean Agency seal of approval however. We realize that there are thousands of great and worthy blogs out there to be on this list, these are just the ones that we pay special attention to. This is by no means a complete list, but we think it’s a pretty good one.

(one of our designers, Nick, reading away)

Today I had the pleasure of attending the second Social Media Breakfast in Chicago. The Social Media breakfast is a great event organized by Scott Bishop, Craig Bagdon, and Mike Pilarz.  The event is a great chance to network with others who are immersed in social media, and a great place to learn from peers.

Personally, I am fascinated by social media measurement. Now, that may be the nerdiest thing I’ve ever written on paper, but it’s true. Social Media measurement is essential to ensure that our campaigns are meeting their objectives and that our clients are happy. Measurement allows us to troubleshoot, tweak, and drastically improve campaigns.

Today is Blog Action Day , the largest “social change” event on the web. The focus of blog action day 2009 is on climate change, one of the most pressing issues in our world today. We all are pretty generally aware of how dire  the situation is.

On the positive side? We now have more tools than ever to connect and organize people around a cause. So without further ado, here are ways to use social media to organize people around a cause, global warming or otherwise.