We obviously talk a lot about SEO content at The Ocean Agency – making sure we’ve got keyword-inclusive <h2> tags, bolding the right keywords, linking the right way. It’s all part of the effort to increase page rank and drive site traffic. Lately, I’ve seen a shift in SEO strategy from doing the right technical things to creating plain good content, and that’s really what it should be. Junta42 wrote a cool blog called 100 Social Media & Content Marketing Predictions for 2010 with folks like Seth Godin and Jason Falls chiming in. The biggest takeaway that I saw: quality content trumps frequent crappy content. Enter editorial calendars.
SEO Editorial Calendars = Quality Content
